Started in 2001, Nuestra Belleza was modeled after the Institute's successful Black Pearls program to educate and increase awareness among Latina women about essential health issues, using beauty salons as classrooms. In 2006, the Institute replicated this award-winning program in Philadelphia.
Nuestra Belleza ofrece información y chequeos de salud en diferentes salones de belleza para mujeres Latinas urbanas.
Heart of a Woman uses a culturally tailored cardiovascular disease curriculum to promote heart disease risk reduction messages to African American and Afro-Caribbean women. The curriculum was developed as a project of the Brooklyn Health Disparities Center and funding from New York University allowed its testing in two hair salons in Central Brooklyn.
Beginning in January 2011, the Institute has moved forward to broaden the impact of Heart of a Woman by launching a major initiative targeting Bedford-Stuyvesant, Crown Heights, East Flatbush, and Flatbush. Supported by a leadership grant of $190,000 from Empire Blue Cross Blue Shield, the initiative is being carried out in partnership with customers and stylists in eight hair salons. Heart of a Woman will increase awareness of Black women's risk of heart disease and promote changes in diet and exercise. Heart of a Woman will train stylists to serve as lay health educators for their customers, offering encouragement and fact-based information about heart health.
In partnership with the Lynne Cohen Cancer Screening and Prevention Clinic for High Risk Women (LCCC), the Institute conducted a 3-year beauty salon-based ovarian health education initiative,conducted in Sunset Park, Brooklyn from October 2006-September 2009. The goal was to increase Latina women's awareness of risk factors, symptoms, early detection and treatment of ovarian cancer.