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Institute Programs |
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HEALTH EMPOWERMENT INITIATIVES BEYOND NEW YORK:
GSK HELPS US EXPAND
FROM A STORY BY NICK REED
"Most black women frequently see a beautician or hair stylist, but they don't have a regular health care provider," Browne says. "Our aim is to leverage these very trusting
relationships to educate people on how to prevent and treatsome of the major causes of disease and death that face our communities today."
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CLEAN BILL OF HEALTH™
The Clean Bill Of Health™ is the institute's program to educate african-american women about menopause. Our brochure features a letter from Patti LaBelle where she discusses her experience with menopause, why she chose to partner with AAIUH and the importance of talking to a healthcare provider about menopause.
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DIFFERENT FADES OF HEALTH™
Different Fades of Health™ program was initiated in October 1997 in 10 barbershops in four Brooklyn neighborhoods. It has grown to over 20 barbershops in Brooklyn.
The program's objective is to inform men about chronic conditions such as heart disease, high blood pressure, and cancer, as well as about prevention of sexually-transmitted diseases (STDs).
The program uses unique communications tools to engage the men's interest and encourages them to seek health screening.
The Institute recently received funding from the New York City Council to conduct health education on diabetes in barbershops in Central Brooklyn. |
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FIRST IMPRESSIONS™
First Impressions provides education on HIV/AIDS, Hepatitis C, and other sexually transmitted diseases in tattoo and piercing salons.
First Impressions™ is a groundbreaking program that enlists the active support of tattoo and body piercing salon operators to deliver educational information on sexually
transmitted diseases and HIV. Based on the Black Pearls/Different Fades of Health model, First Impressions™ makes videos, educational literature and condoms
available to salon customers.
"What's important about First Impressions™ is that we are able to reach young people in an environment where they're comfortable," said Ruth Browne, CEO of AAIUH.
"Sexually Transmitted Diseases" front - 88k back - 151k |
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HEALTH SCIENCE ACADEMY
The Health Science Academy is one of four core programs of the Arthur Ashe Institute for Urban Heath, Inc. Founded in 1994, it is a collaboration between the Institute and the State University of New York
Health Science Center at Brooklyn. The program partners with St. John's University, Queens and New York City public and parochial high schools to offer an academic science enrichment program to talented high school students
who desire to pursue careers in science, medicine, allied and public health.
Launch Health Science Academy minisite |
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HIV/AIDS
The United Way of New York City funded the Institute to develop a HIV/AIDS curriculum to train stylists to deliver HIV/AIDS risk reduction messages to their customers. The curriculum will be informed from information gathered through surveys from stylists and customers on HIV/AIDS knowledge, attitudes, perceptions, and beliefs, as well as through focus groups with stylists and members of the Institute's Health & Beauty Council. |
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MINORITY ASTHMA PARTNERSHIP
The Minority Asthma Partnership (MAP) Coalition is a network of organizations and health educator advocates in Central Brooklyn determined to increase asthma awareness and subsequent responsive healthy behaviors in minority communities.
In an effort to treat and prevent asthma through community coalition building, AAIUH and its community partners have been awarded a three-year grant from the New York State Department of Health. This grant was awarded to fund the Minority Asthma Partnership Coalition.
Led by AAIUH, the Coalition will deliver outreach, education and disease management services to asthmatics in three underserved areas of Brooklyn: Bedford Stuyvesant/Crown Heights, Flatbush/East Flatbush, and East New York. The Coalition chose these neighborhoods because of their disproportionately high rates of asthma-related cases, hospitalizations and deaths.
"The Young and the Breathless" front - 97k back - 92k |
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NUESTRA BELLEZA™
The Institute received a grant from the Sociological Initiatives Foundation to conduct focus groups with Latina stylists in Bushwick/ Williamsburg and Sunset Park. Information obtained from the focus groups will later inform the development of a training curriculum on cardiovascular health for Latina stylists wherein stylists will be trained to deliver heart health messages to their customers.
Nuestra Belleza ofrece información y chequeos de salud en diferentes salones de belleza para
mujeres Latinas urbanas. |
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The Health and Beauty of the Latina Woman Ovarian Cancer Project
The Arthur Ashe Institute for the Urban Health (AAIUH), in partnership
with Lynne Cohen Cancer Screening and Prevention Clinic for High Risk
Women (LCCC) will conduct a 3-year beauty salon-based health education initiative, entitled Nuestra Belleza: The Health and Beauty of the
Latina Woman Ovarian Cancer Project. The project will be conducted in
Sunset Park, Brooklyn from October 2006-September 2009. As part of
AAIUH's mission to eradicate health disparities in multi-ethnic urban
communities, the goal of this project is to increase Latina women's
awareness of risk factors, symptoms, early detection and treatment of
ovarian cancer. |
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PROSTATE CANCER CONTROL, BARBERS AS INDIGENOUS ADVOCATES OF PROSTATE HEALTH
A National Cancer Institute funded research project that examined the prostate cancer information needs and communications styles of barbers and the prostate
cancer control information base, motivation needs, information receptivity styles and behavioral changes characteristics of a sample of black men served by barbershops in three
Brooklyn communities. The project involved development of a training curriculum for barbers to support and promote their role as messengers and advocates for the prostate health
of their customers. |
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SOUL SENSE OF BEAUTY™ AND BLACK PEARLS
The Institute was funded by the New York City Council to conduct health education on diabetes in barbershops in Central Brooklyn.
AAIUH has given much attention to its radical form of educating individuals with their Black Pearls and Soul Sense of Beauty programs. The Black Pearls program provides
health education to stylists and customers, reaching women in salons in Brooklyn, Queens and Manhattan. The Soul Sense of Beauty project trained hair stylists in Brooklyn salons to be breast
health advocates through the delivery of breast health messages to their customers. |
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INFORMATIONAL BROCHURES
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"The Young and the Breathless" explains the dangers of secondhand smoke on children.
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"Breast Health" shows you the warning signs to watch for.
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In "Sexually Transmitted Diseases" you will learn how to protect yourself from STD's.
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Bring "Heart Health" to University Hospital in Brooklyn, NY, on any Wednesday and receive a free physical exam.
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"Coping with Emotional Trauma"
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"Talking DIABETES with Patti LaBelle"
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