Heart of a Woman
Hair Stylists as Health Messengers
Heart of a woman is the institute’s salon-based health promotion program. Beauty salons make up nearly 20% of the businesses in the Central Brooklyn communities, where the AAIUH started its health promotion efforts. The team at the AAIUH has worked with more than 120 beauty salons since 1996 and has engaged these personal care establishments in its local community health empowerment work.
"To achieve greatness, start where you are, use what you have and do what you can." – Arthur Ashe
OUR STYLISTS: THEIR STORIES
Hermies
Hermione Fraser
“It’s a promising experience for my clients, they know what to ask when they go to the doctor...I see what being informed did for me and want to see what it can do for others.”
Elaine Richards
Royal Ambiance
INFORMATION FOR HEALTHY LIVING
PrEP Awareness Guide
This HIV/AIDS awareness project of the Arthur Ashe Institute for Urban Health is a salon and barbershop-based initiative designed to address HIV prevention among individuals of African descent in Brooklyn. This project is specifically designed to train stylists and barbers as health messengers to deliver HIV/AIDS and Pre-Exposure Prophylaxis (PrEP) information to their customers, to increase knowledge of HIV/AIDS and different resources that can help.
Made possible by a grant from Gilead